# SoftBank to invest in search startup Perplexity AI at $3 billion valuation, Bloomberg reports
Published: 2024-06-27
Category: News
Category URL: https://tradingherald.com/category/news/
Meta Title: SoftBank invests $3B in Perplexity AI search startup
Meta Description: SoftBank's Vision Fund 2 to invest $10-20 million in Perplexity AI, enabling instant answers with large language models. San Fran-based company valued a...
URL: https://tradingherald.com/softbank-to-invest-in-search-startup-perplexity-ai-at-3-billion-valuation-bloomberg-reports/

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## SoftBank to invest in search startup Perplexity AI at $3 billion valuation, Bloomberg reports

(Reuters) – Japanese technology investor SoftBank Group Corp’s Vision Fund 2 is investing between $10 million and $20 million in U.S. search startup Perplexity AI at a valuation of $3 [billion,](https://tradingherald.com/swiss-forex-reserves-down-in-september/) Bloomberg News reported on Thursday.

SoftBank will make this investment as part of a larger $250 million funding round, the report, said, citing people familiar with the matter.

The deal hasn’t been finalized and its terms could still change, it said.

[SoftBank](https://tradingherald.com/japans-softbank-swings-to-quarterly-profit-eyes-on-arm-unit/) and Perplexity did not immediately respond to Reuters’ requests for comment.

Perplexity’s search tools enable users to get instant answers to questions with sources and citations. It is powered by a variety of large language models that can sum up and generate information, from OpenAI to Meta’s open-source model Llama.

San Francisco, California-based Perplexity AI in January raised $73.6 million from a group of investors including Nvidia and Amazon founder Jeff Bezos at a [valuation](https://tradingherald.com/hipgnosis-songs-portfolio-valuation-falls-sharply-extends-dividend-halt/) of $520 million.

The company had earlier said it served more than 500 million queries in 2023 while spending few marketing dollars.

(Reporting by Kanjyik Ghosh; Editing by Mrigank Dhaniwala)


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